A woman with wavy, shoulder-length hair sitting on a wooden stool against a plain, light-colored wall. She is smiling and looking to her right while using a silver laptop. She is dressed in a white t-shirt, gray high-waisted trousers, and beige high heels.

Hi, I'm Celina.

The Social Stylist started with a communications degree and a role at a Melbourne skin and laser clinic.

That job changed everything. I learned the industry from the inside.

The treatments, the clients, the way a good clinic runs. And I realised this was exactly the industry I wanted to build my career in.

When I moved interstate, I decided to back myself and go out on my own. I had some incredible people give me a chance early on, and The Social Stylist has grown from there.

Seven years later, over 50 beauty, wellness and aesthetics businesses across Australia. And that very first clinic? Still a client today.


No agency.
Just me.

When you work with The Social Stylist you deal with me directly, every single week.

No account managers, no handoffs, no explaining what a chemical peel is or why cosmeceutical homecare matters.

I already know. And I know how to talk about it in a way that actually resonates with your clients.

That is the difference between a generic social media manager and someone who has spent seven years immersed in your world.


How I work

  • Who I work with

    Over the past seven years I have worked with businesses across:

    • Skin clinics

    • Salons

    • Aesthetics practices

    • Pilates and fitness studios

    • Massage and bodywork

    • Allied health

    • Wellness brands

    If your business is in the beauty or wellness space, chances are I have worked with someone just like you.

  • Straightforward, personal and always on brand.

    Every client is different. Some need full social media management, others need a one-off project or a set of templates to get started. I take the time to understand your business, your clients and your goals before recommending anything.

    You review and approve everything before it goes live. Your brand stays yours.

    All for the price of one facial per week, because your time is better spent in the treatment room.

  • All packages and pricing are outlined in the service and pricing guide, available to download via the link below.

    Pricing is a guide only and subject to change.

    For a custom quote or to discuss your specific needs, get in touch at hello@thesocialstylist.com.au

  • There are no lock-in contracts.

    A simple agreement is put in place at the start of our work together that outlines the scope, payment terms and notice period.

    Just one month's written notice is required to cease the agreement. That's it.

  • Getting started is simple. Reach out through our contact form or schedule a call. I’ll walk you through the next steps and answer any questions along the way.

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50+ clients served

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Est. 2019

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Australia-wide

〰️ 50+ clients served 〰️ Est. 2019 〰️ Australia-wide

Get the Service Guide

Ready to put your best face forward in the digital world?
Download the service guide to explore packages and pricing, or book a free discovery call
and we’ll work together to find the right fit for your business.